Major shopping search platforms don't treat all businesses equally.Ecommerce platforms like Amazon, Shopify, Etsy, etc., primarily promote products listed on their own platform.General search engines (Google, Bing) find products anywhere but often bias results towards advertisers and large marketplaces like Temu, Amazon, and Wayfair.Directories are a great way to find Canadian companies, but you can perform a product search across them all. You have to visit each site individually.
- This makes it extremely difficult to find products specifically from Canadian businesses.
- Prices can be higher due to the overhead businesses pay for visibility on major platforms.
- It's challenging to promote your products effectively against large competitors and platforms.
- You are often forced to "pay-to-play":
- Paid advertising is needed on search engines to rise above the noise.
- Listing on major e-commerce platforms often involves fees.
Consumers
- Products are from Canadian companies
- No Ads
- We are not selling your data (See our
Privacy Policy)
- Your feedback is valued
Businesses
- Pay-What-You-Want model
- Listings are always free
- Paying is optional
- Improving your listed products here will improve their search engine optimization (SEO) for all search engines
- List your Shop's products
